Medium; a space for the Modern World Intellects, Writers and Readers

For the past few years, I have been trying to find a ‘medium’ that would feed my enquiring mind, elevate the level of intellectual thinking and improve my analysis skills. As simple as it sounds, it was quite the challenging mission in a world filled with content at our fingertips that could sometimes be generated by self-serving writers with unknown credibility presenting faux as facts, opinions as facts and theories as facts. Medium have emerged with rich content and a respectful community offering intellects, writers and readers the perfect medium that would feed their enquiring minds but will it last?

Rich content is difficult to find online. Not to say all content available online is bad but a person must really look into its sources, research its ‘facts’ and eventually you will find yourself in a validation journey. Yes, there is good content out there that is built on opinions and this sort of content is enlightening especially when it goes against ones religious, political or even existential beliefs because it helps you as a reader understand the opposing views and that is not being questioned here but rather the content of no value, use or aim. If an inquiring mind relies on a simple internet search it will either barely scratch the surface with basic articles or drown in confusion and conflicting content.

Medium have succeeded however in creating this world of compelling content in which you find facts looking interesting and memorable rather than boring, with pieces that tell a story and engage the mind of the reader and it is tailored for our needs, our challenges and our opportunities- and on less serious notes to our sense of humor such as a Coffee People Vs Tea People post I have come across earlier today by Emery Schindler.

Medium is not another blog, authors do not throw in a product at the end of each article because their goal is to build a trusting community not sell products. The direction of the Ev Williams have shifted in 2017 to match its original intent for a transformative model proving it is in fact not an ad-driven publishing model (Siegel, Hsia & Saucedo, 2017, p. 17). It is built on a unique publishing and platform strategy where he attracts publishers and readers; addressing the demand and the suppliers. That in itself is the essence of a sustainable community proving Medium is here to stay and our inquiring minds are happy about it.

References:

Siegel, R., Hsia, T., Saucedo, M. (2017). Medium in 2017: Developing a New Model for Media. GSB No. SM-280. Stanford, CA: Stanford Graduate School of Business